Surveys
US Millennials Rely Too Heavily On Family For Wealth Management Advice - SEI Study

Millennials, those aged 18-34, could learn a lesson from older generations on how to manage their finances, a US study says.
Ultra-high net worth Americans have clear-cut generational
approaches to financial management, with baby boomers setting the
standard for the millennial generation, according to a report
from SEI
Private Wealth Management.
The data showed wealthy Millennials must learn from their
predecessors when it comes to judging investments and
prioritizing, as well as the way in which they measure investment
performance.
The report, which is based on a survey of 282 US-based UHNW
individuals with an average $27.7 million of investible assets,
showed that between approximately one-fifth and one-quarter of
all respondents feel most confident with a “do-it-yourself”
approach - aka making their own financial decisions
- while two-thirds rely on input from either their families
or a wealth advisor.
However, the statistics suggest older generations tend to favor
wealth advisors; 57 per cent of wealthy millennial respondents
feel most comfortable receiving advice from family, compared to 6
per cent of Baby Boomers, or those born between 1946 and
1964.
Meanwhile, 58 per cent of baby boomer respondents feel most
confident getting advice from a wealth advisor, compared to just
8 per cent of Millennials.
“It’s not surprising that millennials rely primarily on trusted
family members after experience the post-2007 economy in their
early years of financial independence,” said Michael Farrell,
managing director of SEI Private Wealth Management.
“Millennials need to learn to trust and verify professional
advice and therefore, understand the difference between biased
and unbiased advice in order to successfully navigate complex
financial decisions.”
The report is a further illustration of how the wealth management
sector is trying to calibrate its offerings to suit the perceived
demands of different population cohorts. A
study reported on here, for example, showed that the future
success of the wealth management industry is reliant on how
advisors fulfill the needs of specific generations of investors,
with a focus on Generation X in their prime earning years and
Millennials as they launch their careers, a study says.
Measuring investment performance
Despite millennials having the longest investment horizon, the
survey suggests they are least likely to focus on long-term
financial goals.
Only 28 per cent of Millennial respondents claimed they are
committed to long-term goals, while nearly 38 per cent said they
are concerned about short-term performance.
Baby boomers, on the other hand, are at the other end of the
spectrum, with 52 per cent of respondents saying they prioritize
long-term goals over short-term.
“There is a level of instant gratification and a false sense of
control when you focus on short-term goals, and we see that
manifest itself in the approach wealthy millennials take to
investment management and measuring performance,” said Jeff
Ladouceur, director of SEI Private Wealth Management.
He added: “The reality: Focusing on the short-term is not the
strategic way to manage your wealth for a number of reasons, and
these survey results point to the complexity of financial
decisions for both millennials and baby boomers.”
Priorities, Confidence and Goals
When it comes to defining goals and priorities, there appears to
be a distinct difference between generations.
Some 71 per cent of Baby Boomers ranked a comfortable retirement
as one of their top three priorities when it comes to setting
investment goals.
In contrast, 49 per cent of wealthy Millennial respondents cited
having a better lifestyle for themselves and their families as a
top-three priority.
When questioned on what factors hold them back from reaching
their financial goals, both generations blamed a lack of
confidence in their investment skills as the top reason.
“Wealthy Baby Boomers understand their personal wealth management
limitations and the value of trusted advice – particularly given
the influx of new financial technology and solutions,” said
Farrell.
“Meanwhile, wealthy Millennials lack experience and, often, the
guidance of an advisor. It is important for individuals,
regardless of their generation, to find a trusted source for
data, support and education that can be applied to their own
financial institution," Farrell added.