UBS Plays Catch-Up in Brand Valuation

In a recent survey on international brand values US banks fared well. The top scoring financial institution was found to be Cit, at number eight in the world. The US financial powerhouse’s brand name....

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By: Stephen Harris
April 26, 2007
In a recent survey on international brand values US banks fared well. The top scoring financial institution was found to be Cit, at number eight in the world. The US financial powerhouse’s brand name....