Company Profiles
PROFILE: Lloyd's Of London - Its Potential For Wealth Management Clients - Conference Preview

While not for everyone in the wealth management space, the Lloyd's of London insurance market offers an interesting blend of investment returns for investors.
(This item, which appeared in March, is repeated here ahead of the Breakfast Briefing involving the Association of Lloyd's Members, and this publication, on 28 April in London. For more details on this event, and to register, click here.)
One of the oldest financial sectors in London, the Lloyd’s
insurance market has seen its fortunes wax and wane
spectacularly. After surviving near-mortal wounds in the late
1980s amid man-made and natural disasters that hit investors, the
market has been reformed. In recent years results for Lloyd’s
have been attractive. So attractive, in fact, that in this era of
modest equity market returns and fears about quantitative easing,
they look very alluring indeed.
With a history stretching back to the 17th century, Lloyd’s is
not really an insurance company so much as a subscription market
backed by a layer of mutual security, taking the form of a
“Central Fund” to which all members – corporate and individuals -
contribute and from which policyholders may be paid if a member
of Lloyd’s can’t meet its liabilities. The market has around 60
managing agents running about 100 individual syndicates which
underwrite insurance and reinsurance business for
policyholders.
This market has a language all of its own
Advocates of Lloyd’s say it gives investors the opportunity to
enhance returns – albeit by taking on a level of risk. So how is
the market doing and why should wealth managers take a closer
look? To find out more, this news service recently spoke to
Anthony Young, chief executive of the Association of Lloyd’s
Members (ALM), and Chandon Bleackley, an experienced figure in
the market. The latter takes over from Young in May, as Young is
retiring after a long career in the sector.
Young qualified as a chartered accountant with Price Waterhouse
before moving to the corporate finance department of Morgan
Grenfell. In 1989 he became the managing director of CI de
Rougement, a managing and members’ agent at Lloyd’s. He joined
the ALM as its CEO in 2000. Bleackley has worked in a number of
Lloyd's members' agents since 1989, including Christie Brockbank
Shipton, Alpha Insurance Analysts and Hampden Agencies. He spent
over 20 years working as a syndicate analyst but, in more recent
years, he has focused on marketing membership of Lloyd's to
potential new members. He joined the ALM in January
2016.
The ALM is a not for profit trade association for the individual
members of Lloyd’s, commonly known as “Names”, most of whom now
trade across a broad spread of Lloyd’s syndicates with limited
liability, through companies or limited liability partnerships
(LLP) in which they are the only investor. Names now provide only
about 10 per cent of Lloyd’s capital. The rest comes from larger
companies, mostly insurance companies. The ALM board is entirely
constituted of people who are themselves Names at Lloyd’s.
“Names at Lloyd’s enjoy the double use of assets (ie they retain
the dividend or other income from the assets which they place in
trust at Lloyd’s to provide security for policyholders and they
add to this the underwriting and investment results of their
syndicate participations). Their underwriting results are largely
uncorrelated with other investments, and they also benefit from
valuable tax advantages. The Lloyd’s market today is one of the
primary global hubs for reinsurance and specialty insurance
business, partly due to its status as a subscription market that
is backed by a mutual Central Fund, which in turn brings with it
the twin advantages of greater capital efficiency and a central
body which assists its component parts to consistently outperform
its peer group of other insurers,” the men told this
publication.
“Most people who now consider joining Lloyd’s are middle-aged
professionals, generally based in the UK. Most of them are
generally employed in finance or the law, or are entrepreneurs
who have built up and successfully sold their business. The main
reasons that they are interested in joining as Names are because
they are attracted by the fact that the market can be viewed as
an alternative, largely uncorrelated asset class that has
produced some good returns to its Names in the past,” the men
said. “They [Names] also benefit from the double use of assets
that Lloyd’s allows, and the fact that there are significant
potential tax benefits associated with membership. Tax issues and
estate planning are undoubtedly one of the factors for new Names
wishing to join the market,” they said.
The ALM likes to cite a report on the market’s track record and
potential by Professor Tim Congdon, a prominent UK economist. In
a paper entitled How profitable is Lloyd’s
underwriting? (June 2007), Congdon crunched the numbers
for Lloyd’s over the period 1950-2005 inclusive (including two
periods of heavy losses, 1989-1992 and 1998-2001) and concluded:
“It follows that an equities-based investor who puts all his or
her capital into Lloyd’s as FAL [funds at Lloyd’s] should
eventually double the return on capital”. (NB. In fact, Names
would generally be advised not to put more than a small
proportion of their assets into Lloyd’s as it is still a high
risk investment.)
Bleackley and Young said: “In the past, when all Names underwrote
on an unlimited liability basis, there were more older, retired
people as Names, and many of these were asset-rich, cash-poor
people who were looking to derive an additional source of annual
income from their Lloyd’s membership. A considerable number
of these people had inherited wealth, often in the form of
property or land, which they wished to use to derive an
additional source of income by using their assets to capitalise
their Lloyd’s underwriting, often via a bank guarantee secured on
such assets which could be called upon by Lloyd’s to pay claims
if the Name was unable to find the cash. In some cases, some of
these people had over-geared themselves and therefore found it
hard to pay their losses.” In contrast, the losses of Names with
limited liability are limited to the assets of the companies or
partnerships through which they trade.
From 2001 to 2012 (the last year for which data is currently
available under the three year accounting basis for the payment
of profits at Lloyd’s), the cumulative internal rate of return
for the average Name who traded throughout that period was about
16.7 per cent, and that includes the heavy losses incurred in
2001 as a result of the terrorist attacks on the World Trade
Centre and the two record years for natural catastrophe claims,
being 2005 and 2011. (IRR takes account of different timings of
entry and exits into and out of investments.)
Here is a chart to illustrate:
Prices are now high because very little new capacity is becoming
available (ie supply is tight), and also because Names are not
selling much existing capacity. The most likely cause of a future
drop in prices would be if substantial new capacity were made
available, probably largely by pre-emptions on existing
syndicates if conditions in insurance markets were to improve so
that the managing agent wishes to expand the syndicate. By and
large the price is determined by Names buying and selling,
although sometimes the managing agent might also try to buy
capacity on its own syndicate.
Why recruit more Names?
Names’ capacity amounts to about 10 per cent of the overall
market capacity. If that capacity drops below 10 per cent then
the number of external Names elected onto the Council of Lloyd’s
will be chopped from two to just one, probably in 2019. More
Names will mean these investors will have more influence on the
market, and will also allow more Names’ syndicates to be formed,
thus providing Names with greater choice. (“Capacity” means the
amount of premium income a syndicate or Name can underwrite.)
There are more than 180 firms of insurance and reinsurance
brokers working at Lloyd’s, many of whom specialise in particular
classes of business, but about half of it is brought in by the
"Big Three" of Aon, Marsh and Willis. To be accredited, each
Lloyd’s broker must show that it understands the
market.
Since the early 1990s reforms, Lloyd’s is now capitalised by
large dedicated corporate members, only underwriting on their own
managed syndicates and by third party members, mostly spread
across a wide spread of syndicates. The vast majority of the
latter are the Names. Corporate members were first introduced
into Lloyd’s in 1994. Prior to that time, Lloyd’s was exclusively
capitalised by third-party, unlimited liability members. In the
late 1980s, the number of these unlimited liability members of
Lloyd’s peaked at about 34,000. (No new unlimited liability
members have been permitted to enter the market since
2003.)
As a normal rule, profits (or losses) are only paid out (or
collected) after three years. So for example, the profits of
business underwritten in 2016 are only calculated as at 31
December 2018 and are paid out in May 2019. However, cash calls
may be required earlier than this following abnormally high
claims activity. And yes, there are tax breaks, including the
possibility of getting 100 per cent Business Property Relief
against inheritance tax.
A Name trades on a portfolio of syndicates that are chosen in
conjunction with his members’ agent. After 36 months, the
syndicates calculate their individual profits and losses, and the
Name’s shares of these are aggregated together to produce his
annual result, which is normally expressed as a percentage of his
capacity. Thus, a typical Name, with £1 million of capacity, who
achieves a profit of £100,000 in a given year of account, is said
to have achieved a profit of 10 per cent of capacity.
Other details
There are some other terms and pointers for wannabe Names to bear
in mind. Each Name’s members’ agent charges an annual fee and may
also charge a profit commission for its services. Also, each
syndicate at Lloyd’s is an annual venture, normally renewable at
the end of each year, at the option of the Name. Each year of
account runs for 36 months. Each Name essentially “puts up”
or lodges capital each year, known as funds at Lloyd’s, which
provides part of the necessary policyholder’s security to enable
syndicates to underwrite insurance and reinsurance risks.
The required investment to become a Name at Lloyd’s is very
largely made up of the cost of acquiring capacity on syndicates
(ie the right to a particular premium limit on those syndicates)
plus the funds at Lloyd’s (FAL) requirement. Capacity may
generally only be acquired in the capacity auctions, which take
place in October each year and which are normally highly
illiquid, so that prices can sometimes be very volatile. The more
highly regarded syndicates tended to cost about 60 pence to
70 pence per £1 of capacity in the latest auction season, but the
less well regarded syndicates cost as little as 0.1 pence per £1
of capacity, and capacity on new syndicates, or on those
syndicates on which there is no security of tenure for longer
than one year, tend to cost nothing at all. Including such
syndicates, the average value of a well-spread portfolio of
syndicates in the most recent auction season was in the region of
40 pence per £1 of capacity.
The size of each Names’ FAL requirement is largely calculated as
a percentage of “capacity”. The capacity of a syndicate or a Name
is the limit to the gross premium income, excluding brokerage,
which it may underwrite in the given year. This percentage will
be higher or lower depending on the risk profile of the planned
business, but for a Name with a spread across many syndicates it
will normally be about 50 per cent of capacity.
An alternative, and perhaps easier, way to become a Name is to
buy an existing company (known as a “Nameco”) or LLP from a Name
who wishes to sell. Each members’ agent publishes on its website
details of all such vehicles which are available for sale at any
one time, and each members’ agent is normally prepared to advise
potential Names in connection with the acquisition of such an
entity.
The FAL can be in cash, bonds and/or shares, and/or letters of
credit or a bank guarantee, either of which can be backed by an
asset that the bank will accept as security although it should
not be backed by the Name’s principal private residence.
Syndicates underwrite insurance business in several different
currencies. Typically, about 60 per cent of the business
underwritten in Lloyd’s is underwritten in US dollars. This means
that there is an exchange rate risk.
They earn an annual investment return, including capital gains
(or losses), on the premiums that they receive and on the
reserves put by to cover losses not yet paid. The investment
strategy pursued by most syndicates is very conservative and
usually involves a portfolio built around cash and high grade
short duration bonds (mostly US and UK).
In summary, this is a complex market and with a language and
approach that is very different from, say, playing in mainstream
equities, or even venture capital and fixed income. However, at a
time when the search for tax-advantaged, and hopefully,
lowly-correlated returns has been boosted by the woes of the
stock market this year, the Lloyd’s market might find a new wave
of interest.
Click here for details on an upcoming event hosted by this publication on the opportunities and challenges of the Lloyd’s insurance market in relation to wealth managers.